Our passion for technology is only equal to our greater purpose in business and our lives in general: to have a positive contribution in our environment both socially and economically. We believe in technology’s added value and its purpose in our society’s development. Our contribution to the multi-cultural event Flight Festival Timisoara 2019 MUSIC/TECH/ART last September was made because we believe that art is also needed in order to strive as a society. Technology and art combined form an invincible mix with obvious positive effects for the whole community. People of apparent opposite interests can find a common ground contributing to a bigger picture : tech art products and experiences are about the joy of the synergy and fusion of individual passions brought together, forming a greater impact. The tech art concept launched during the Flight Festival Timisoara 2019 Edition 27,28,29 September matched perfectly our creative activities from our Metallic Construction Facility ICSH in Hunedoara.
HCG @Flight Festival Timisoara 2019 : because we believe in tech art
Our passion for technology is only equal to our greater purpose in business and our lives in general: to have a positive contribution in our environment both socially and economically. We believe in technology’s added value and its purpose in our society’s development. At the same time we are aware of the fact that a cold blooded approach focused exclusively on profits, no matter the activity sector, does not bring true added value on the long term socio-economically.
Our contribution to the multi-cultural event Flight Festival Timisoara 2019 MUSIC/TECH/ART last September was made because we believe that art is also needed in order to strive as a society. We were glad to mobilize our creative and technical teams ( 20 people ) from both our sites in Timisoara and Hunedoara to create a TECHART PASSAGE placed in a key location at Timisoara’s Old Airport.
Our co-branded metallic panels produced with our laser cut technology formed a cool photo shooting spot and our purpose was achieved. We proved that technology and art combined create a greater impact together and moreover, it’s more easily approached as a cultural phenomena.
Technology and art combined : are they such a great mix?
Technology and art combined form an invincible mix with obvious positive effects for the whole community. People of apparent opposite interests can find a common ground contributing to a bigger picture : tech art products and experiences are about the joy of the synergy and fusion of individual passions brought together, forming a greater impact.
Engineers, IT people, technicians and artists of all colors and sorts such as visual artists, sculptors, painters, musicians, graphic designers can find a common language when confronted with a bigger goal to achieve.
The tech art concept launched during the Flight Festival Timisoara 2019 Edition 27,28,29 September matched perfectly our creative activities from our Metallic Construction Facility ICSH in Hunedoara.
More specifically we used our high precision laser cutting machine on aluminum panels forming a passage made of 2 zig zagged walls, cut with the Flight Festival’s 2019 main messages and our own branding elements. The walls were painted in the festival’s colors, purple, dark blue and green/turquoise. During the night the panels were enlightened with expo reflectors, which guaranteed a more dramatic effect to the overall experience.
Where your attention goes, the energy flows : does technology have a soul?
Any human creation bears the “soul” of it’s makers, therefore HCG technology products and services carry the values we cherish and our way of doing things. We can positively affirm that our mission is accomplished when the beneficiaries of our works are not only satisfied but thrilled about the result and that was the case of the TECH ART PASSAGE @Flight Festival Timisoara 2019 Edition.
Besides the organizers being satisfied with the result of the tech art passage, the festival people were happy with the tech art fusion concept and the experience derived from it. Our excellent team from Hunedoara was thrilled to contribute to such great event which hosted this fantastic fusion of music, technology and art.
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